Speaker: Paul Woolley
The margins of the communication industry have been severely impacted by the growing importance of the Procurement divisions at the advertisers' side. Rather than complaining about the damages caused by procurement, we prefer to stand strong when facing procurement people and to talk their language. The Procurement Seminar with Paul Wooley, Group COO at CPM/Omnicom, trains CEO's and CFO's in negotiation skills.
Subscribe to waiting list