The Expert Center Brand Activation organises a BOA BAR, showcasing the Jury President of the European IMC Awards on “How to write a winning case” and presenting the best of European Brand Activation campaigns. Followed by the Award Ceremony of the Belgian IMC Winners and a “Save the Queen” Gin tasting session.
The BOA BAR is open for all ACC members and their clients that value creative brand activation as an important factor in achieving brand objectives and increasing ROI.
- 18.30: Apero
- 19.00: Krok-time
- 20.00: Presentations & Award Ceremony:
- Renate Vogt - Jury President IMC - How to write a winning entry? Illustrated by the Best European Brand Activation Cases
- Roisin Field - Client Service Director Guns & Knives (Ireland)
- Dominic Lyle - CEO EACA - Euro Effie Grand Prix Case Iceland & IMC Award Ceremony
- Daniel Schots - President EC BA - BOA 2017: What's new!
- 22.00: "Save the Queen" Gin tasting & drinks
Wednesday, November 23, 2016 - 18:30 to 23:00
Rue Henri Evenepoel Straat 9,
MEMBERS: 50€ (+ VAT)
NON MEMBERS: 75€ (+ VAT)