FREE EACA Chats: Navigating the Procurement Maze by Mike Lander


Mike Lander

Speaker: Mike Lander

We're delighted to announce a new EACA Chat on procurement & negotiation, topics many of you are extremely interested in!

Every agency wants to land a big brand – but when procurement is involved, how many agencies truly understand how this works?
On 15 March at 11.00 a.m. CET, Mike Lander (ex-procurement director and now advisor to agencies on the sell-side) will take us through how agencies can land big brands by engaging more pro-actively with the procurement departments.
He’ll also cover winning more RFPs, long term inflation implications and negotiation tactics.


What will you learn?

  • What are the procurement teams, what do they want, and how do you jump their hurdles?
  • How does an RFP process work and how can you maximise your win-rate?
  • What are the implications and tactics required in an inflationary economy?
  • How can you learn to negotiate anything better using an easy to understand 4-step process?


Who is Mike Lander? 

  • Between 2006 and 2008, he raised £6.5m debt and built a consultancy company to £20m revenue, 120 consultants, £4m EBITDA
  • Ran a turnaround and sold his business for a 7-figure valuation
  • Ex-Procurement Director for a PE backed company now worth >$1bn
  • Ex-Managing-Partner at one of the UK’s largest Procurement Consultancies
  • Negotiated 100s of deals with an aggregate value >£450m
  • Chairman of an award-winning digital marketing agency
  • Now advisor/practitioner on all things Negotiation and Procurement


Ready? Click the button below to register.

ACC Initiated

  • Members only
    • Senior
    • Account & Project mgt skills
    • Financial skills
    • Management skills
  • 15.03.2022
  • 11:00
  • Free

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