Best of Activation Awards (BOA's)
Wunderman Thompson, LDV United & FamousGrey are the big winners at the 31st BOA edition
The 31st edition of the BOAs produced a wide record of submitted and shortlisted cases, which were judged on their merits by a Jury of 22 CDs and 14 advertisers.
Wunderman Thompson takes home no less than 12 BOA trophies this year, including 10 Advertisers BOA, 1 Creative BOA as well as the BOA Press Award. LDV United follows in second place with 6 BOAs, including one Gold, three Silvers & 2 Bronze.
FamousGrey snatches 5 BOA Awards, but that includes a Gold AND the BOA Grand Prix, which was awarded for the first time this year during the spectacle dinner. Mutant & BBDO follow with 4 BOA Awards. And 8 more agencies got to take home 1, 2 or 3 Awards.